Provides a multi-layered targeting structure with advanced user segmentation, interest-based targeting, intent signals, geographic factors, and contextual content matching. This scope offers the opportunity to implement multiple strategic targeting approaches within a single campaign by integrating with different data providers.
Different publishers, devices, and formats can be monitored in an integrated manner under a single roof. Every stage of the user journey can be evaluated with comprehensive analyses that include cross-channel interactions. This way, strategic decisions are made with a data-driven, multidimensional perspective.
Instant access to premium publisher inventories through Real-Time Bidding, positioning in higher quality media, and support with special filtering that prioritizes brand safety. This approach increases return on investment by using the budget most efficiently.
Bid optimization is managed automatically and in real-time by evaluating multiple variables simultaneously, such as time zone, geography, device type, user history, and behavioral data. This way, performance is consistently improved without the need for continuous manual intervention.
Decision-making processes are accelerated through real-time metric tracking and seamless integration with CRM systems and external data sources. Organizations can continuously optimize their strategies by updating their marketing ecosystem in real-time.
Algorithms that determine the optimal bid range according to specific goals and campaign conditions minimize the cost per conversion. This maximizes budget efficiency by reaching the right user segments at the right time.
Founded in 1998, Whi is a digital advertising agency that has focused its expertise solely on digital advertising since 2018, with years of experience in the advertising industry, and has adopted the Futurology culture it created. Our company, which provides services beyond international standards, aims to strengthen our clients' presence in the digital world and lead the industry by producing innovative and effective solutions with our unique culture and perspective.
With our global expert team and premium platforms, we provide high-quality and personalized services to our clients. Since our establishment, we have not only closely followed developments in the industry but also pioneered the formation of new trends. Thanks to our Futurology culture, we enable our clients to stand out in the digital world by offering extraordinary and effective strategies in digital advertising.
As Whi Digital, we establish strong partnership relationships with the world's leading technology and digital marketing platforms. Thanks to these collaborations, we can offer our clients the most up-to-date and effective solutions.